How to write newsletters that rank 🥇

Hey folks 👋 

One of the great things about writing a regular newsletter is that it can serve as the top of your content flywheel.

You’re already creating long(ish)-form, value-dense text - why not chop it up into tweets? Or LinkedIn posts? Or short-form video scripts?

We’ve built a really efficient system for doing this at Tailwind (I’ll share this in the coming weeks).

But today, I want to focus on the lowest-lift part of this process: 

Turning your newsletter posts into SEO-friendly articles. 

Now, if you’re doing this right, it should take almost no effort. That’s because our approach starts at the very beginning.